Key Features of SAP SuccessFactors Recruiting Marketing

Employer Branding

Showcase and promote the organization's employer brand to attract top talent. Highlight company culture, values, mission, and benefits.

Job Posting Promotion

Use targeted marketing techniques to promote job postings across various channels, including social media, job boards, and career sites.

Candidate Engagement

Engage with potential candidates through personalized communication, such as email campaigns, newsletters, and event invitations.

Content Management

Manage and distribute relevant content that helps candidates understand the organization's values, work environment, and available opportunities.

Social Media Integration

Leverage social media platforms to amplify the reach of job postings and employer brand messaging.

Career Site Design

Design and optimize the organization's career site to provide an engaging and user-friendly experience for candidates.

Analytics and Reporting

Measure the effectiveness of recruitment marketing campaigns by analyzing metrics such as click-through rates, conversion rates, and engagement levels.

Integration with Recruitment

Seamlessly connect recruiting marketing efforts with the broader recruiting and talent acquisition processes.

Candidate Relationship Management

Maintain a pool of potential candidates for future opportunities and nurture ongoing relationships.

Customization

Customize the recruitment marketing experience to align with the organization's brand and messaging.